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Online Videos Can Bring In More Visitors To Your Healthcare Websites

October 20, 2010 by OneIMS 

If you have a healthcare website that distributes information about the industry, whether it is through press releases or blog posts, you may want to consider integrated online videos to your website to increase visitors.
According to a study by Manhattan Research, 48% of the 102.3 million US adults who went online for prescription drug information [...]

QR Codes Part 3 – 9 Real Life QR Code Examples

October 18, 2010 by OneIMS 

QR Codes Part 1 – What are QR Codes?
QR Codes Part 2 – 4 Ways To Use QR Codes In Your Direct Mail Pieces
In this final post on QR codes, here are 9 real life examples of QR codes being used by a variety of companies. QR codes are becoming more common marketing tool because [...]

4 Ways To Optimize Your eCommerce Website For The Holiday Season

October 13, 2010 by OneIMS 

The holidays are the perfect time to find new customers to visit your website and find your business. According to a report from comScore, eCommerce sales for 2009 were $27 billion, up 5% from 2008. This will likely increase as more people work to avoid the holiday crowds at brick and mortar stores and find [...]

5 Customer Retention Strategies For Your E-Commerce Website

September 17, 2010 by admin 

ecommerceOnce you are able to bring someone to your e-commerce website and convince them to become a customer once, you will want to figure out how to make them come back. Keeping customers is one of the most effective but neglected ways to control your marketing costs.
Have your e-commerce website follow these 5 steps in [...]

Use Clear Call-To-Action Buttons To Increase Sales

September 10, 2010 by admin 

A key element of website design is having clear call-to-action buttons and links. A “call to action” refers to copy and images that compel a user to take a certain action. Typically the action is to purchase a product or take a step in the sales cycle that will hopefully lead to a sale, like [...]

8 Reasons Why Your Website Could Fail

August 6, 2010 by admin 

Launching a new website or a website redesign takes a lot of time, energy, and money. It is important that you have a clear plan from the beginning to make sure that you aren’t wasting your resources on a website that will end up not meeting your goals.
Look through these reasons why many websites fail [...]

Understanding Web Metrics and Website Performance – Part 4: Maintenance

July 2, 2010 by admin 

If you haven’t been paying attention to how your website is performing, you are losing out on valuable information. Paying attention to your web metrics can help you figure out exactly what is and isn’t working on your website.
Web metrics software is easily available and can provide you a lot of information. However, it can [...]

4 Ways To Use Google Webmaster Tools To Improve Your Website Search Engine Optimization

June 23, 2010 by admin 

Once you get a website for your company up and running, you shouldn’t just forget about it. You must take some time to analyze your website, who is linking to your website, and understand the basic structure of how your website works.
Google Webmaster Tools allows webmasters to see how Google is crawling and indexing your [...]

Understanding Web Metrics and Website Performance – Part 3: Performance

June 18, 2010 by admin 

If you haven’t been paying attention to how your website is performing, you are losing valuable information. Paying attention to your web metrics can help you figure out exactly what is and isn’t working on your website.
Web metrics software is easily available and can provide you a lot of information. However, it can become overwhelming [...]

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